Bengaluru-based generative AI startup Ayna has secured $1.5 million in seed funding, led by early-stage investment platform Inflexor Ventures. This funding aims to enhance Ayna’s AI capabilities, scale its team, and accelerate its mission to make high-quality product photography accessible to businesses of all sizes.
Co-founded by Aastha Rajpal and Yash Bansal, Ayna enables brands like Reliance Retail’s Clovia, Wakefit, WomanLikeU, and others to create studio-quality product photoshoots at scale without the need for physical photoshoots. Ayna’s proprietary compound foundational models (CFMs) offer brands granular control over every detail of their product images, setting it apart from traditional methods and basic AI solutions.
“Our generative AI eliminates costly overheads, lengthy turnaround times, and creative limitations, enabling brands to optimize product visuals for maximum conversion,” stated Rajpal.
The seed funding will bolster Ayna’s efforts to further develop its innovative technology and expand its team. This strategic investment comes amid a flourishing market for generative AI startups, which have collectively raised nearly $100 million in the past six months. Notable names in this space include Sarvam AI, Ema, Neysa, Vodex, and KonProz.
Ayna’s advanced AI technology is set to revolutionize the product photography industry, offering an efficient, cost-effective, and highly customizable solution for brands to enhance their visual content and drive sales.
