Pehle Jaisa bags $300K

SUMMARY

  • Pehle Jaisa raised $300K in pre-Series A round led by Climate Angels and Pantnagar Capital.
  • The startup develops decentralized rural waste-to-fertilizer systems to power a circular village economy.
  • It sold 1,500+ MT fertilizers in FY25 and aims for ₹100 crore revenue in coming years.

A pre-Series A fundraising round, led by Climate Angels and Pantnagar Capital, has secured $ 300,000 for Pehle Jaisa, a firm that turns trash into opportunity.

According to a press release from Pehle Jaisa, the money raised will be used to expand its decentralized rural trash management concept throughout Indian villages.

The company Pehle Jaisa, co-founded in 2022 by Pankaj Pandey, Ehtesham Farooqui, Shabih Abbas, Sumit Suman, Wasim Akhtar, and Mantosh Kumar, focuses on decentralizing the manufacturing of organic fertilizers by integrating with waste facilities. Through the elimination of the “first mile” cost in manufacturing, the company hopes to create premium organic fertilizers at competitive prices.

Every Indian village will be self-sufficient in the future, producing its fertilizer, energy, and gas, according to Pehle Jaisa. It seeks to establish a genuinely circular rural economy that promotes sustainability, resilience, and long-term prosperity at the local level by facilitating local production.

The company offers a robust pipeline of specialized organic-based fertilizers that are suited to crop types and local soil requirements, beginning with soil conditioners and biostimulants.

In a previous seed fundraising round, the Gurugram-based business raised $ 169 K. The increasing demand for sustainable solutions is seen in Pehle Jaisa’s claim to have sold over 500 MT of fertilizer in FY24 in just eight months of debut. The business expanded even more in FY25, selling more than 1,500 MT of value-added fertilizers and making over Rs 2.5 crore. In the upcoming years, the business hopes to generate more than Rs 100 crore in revenue.