QUE, an eyewear brand, has partnered with Indian Cricketer Shikhar Dhawan. As part of this collaboration, the talented batsman has not only invested in QUE, but also joined as a partner and brand ambassador.
The founders of QUE, Shashank Saurabh, Abhishek Deep, and Kumar Vagish, are excited to launch their premium and thrilling range of products. Shikhar’s involvement as an investor, partner, and brand ambassador will greatly contribute to QUE’s success by helping with the launch, marketing efforts, and product offerings.
To make stylish and high-quality sunglasses accessible to a wider audience in India and beyond, QUE is set to make a strong impact in the market.
“I am delighted to be associated with QUE, a brand that shares my commitment to quality and style. As someone who values both fashion and functionality, I believe QUE’s innovative approach to eyewear will resonate with consumers seeking premium products that complement their lifestyles. I look forward to representing QUE and contributing to its success. Together, we will set new standards in eyewear excellence, empowering individuals to embrace their individuality and make a bold fashion statement while ensuring the utmost protection for their eyes,” said Shikhar Dhawan.
In a statement, Shashank Saurabh, Co-founder and CEO of QUE, expressed excitement about the alliance, stating, “We are excited about this strategic investment and partnership with Shikhar Dhawan as it serves as a strong validation to our mission of redefining the sunglasses industry, which will be worth $8.6 billion by 2028. We are also delighted to have Shikhar not only as an investor and partner but also as a brand ambassador. As we prepare for the launch of QUE, we are confident in our ability to lay a strong foundation for our brand. QUE is poised to gradually establish its presence in the market, paving the way to empower individuals from all walks of life to embrace and celebrate their individuality through our unique sunglasses offerings.”
“We believe in QUE’s potential to redefine standards and disrupt the sunglasses market. We look forward to collaborating closely with exciting startups like QUE to create a solid impact. We are committed to working hand in hand with QUE to ensure that we disrupt the sunglasses industry in India, to begin with, and subsequently internationally as well,” said Amitesh Shah, CEO of DaOne Group
