SUMMARY
- Pratilipi’s revenue from operations rose 65.8% to Rs 57.8 crore in FY24 from Rs 35 crore in FY23.
- Pratilipi’s total expenses fell by 39% to Rs 116.7 crore in FY24.
- The company reduced its net loss by 62% to Rs 58.13 crore in FY24 from Rs 152.6 crore in FY23.
Storytelling platform Pratilipi‘s revenue from operations rose 65.8% to Rs 57.8 crore in FY24 from Rs 35 crore in FY23, as detailed in its financial report with the Registrar of Companies.
Pratilipi operates as an online platform focused on text and audio storytelling in Indian languages such as Hindi, Gujarati, Bengali, Marathi, and Malayalam, offering a variety of formats including audiobooks, podcasts, comics, web series, and movies.
The platform’s revenue from content and premium subscriptions grew 2X, reaching Rs 34.97 crore in FY24, which accounted for 60.5% of its total operating revenue. Brand advertising services surged 79%, reaching Rs 7.53 crore, while book sales increased by 62%, reaching Rs 10.62 crore in FY24.
The Bengaluru-based company also earned Rs 70 lakh from interest income, which brought its total revenue to Rs 58.5 crore in FY24.
The cost of employee benefits, the largest category, saw a 21% reduction to Rs 46.94 crore in FY24. Advertising costs dropped 62% to Rs 19.36 crore in FY24. The expenses related to cloud services and software also decreased significantly. Pratilipi’s total expenses fell by 39% to Rs 116.7 crore in FY24.
Thus, The company reduced its net loss by 62% to Rs 58.13 crore in FY24 from a net loss of Rs 152.6 crore in FY23. Its ROCE and EBITDA margin were -81.01% and -89.74%, respectively.
On a per-unit basis, Pratilipi spent Rs 2.02 to generate a rupee in FY24. The company reported Rs 2.3 crore in cash and bank balances and had a current asset value of Rs 33.26 crore as of FY24.
Pratilipi has secured over $80 million in funding to date. Its key investors include Krafton, Nexus Venture Partners, Omidyar Network, Shunwei Capital, and Tencent.
Pratilipi’s CEO, Ranjeet Pratap Singh, recently announced plans to launch an initial public offering (IPO) in January 2026, contingent upon market conditions. He also revealed intentions to raise $12 million in a pre-IPO funding round, potentially at a lower valuation.
